WHT´S IN positions itself as a brand to consumer platform facilitating expression of style with the participation of unique brands with diverse yet avant grade backgrounds and influences.

Fashion Industry

 Shantanu Nikhil at WHT'S IN, New Delhi 2013 "We believe that we are the best combination of art and commerce in the creative world of fashion. This mindset is what prompted us to cross-synergize our respective backgrounds into something worthwhile that could withstand the pressures of the ever-challenging and the ever-evolving fashion industry". Hence, the birth of Shantanu & Nikhil in 2000.